Sheriar Bawany is the Co-founder and CEO of Velocity Financial Technologies, the fintech company behind Trukkr — an embedded finance and logistics platform for SMEs in the trucking sector. Operating in Pakistan and Uzbekistan, Trukkr integrates transport, finance, and data to accelerate working capital and enable smarter fleet management.

Before launching Trukkr, Sheriar founded and scaled his own logistics company to a national level, a hands-on experience that continues to shape Trukkr’s product strategy.

Previously, he held senior positions in corporate and investment banking at HBL, where he helped raise over USD 15 billion for major infrastructure projects under the CPEC initiative. He began his career in New York with UBS Global Asset Management and Sterling Capital Management.

A graduate of Columbia University, Sheriar holds both bachelor’s and master’s degrees in engineering and finance. His work blends technical precision with entrepreneurial pragmatism. He also serves on the Board of Trustees of the Ayesha & Latif Bawany Foundation.